TV sponsorship bumpers for new ‘Splash Camp’ series

To support a new national TV series, aimed at encouraging young people to take up boating and sponsored by the British Marine Federation, Ten Alps RMA have produced a set of programme sponsorship bumpers.

The ten-part series, funded by the British Marine Federation, is hoped to attract more than a million young people to the world of watersports. Starring an all-girls and an all-boys team who compete in various challenges, the programme includes an action-packed line up of watersports.

For the TV sponsorship bumpers, our brief was to show children in their own homes play-acting the various watersports that would appear in the series and encouraging viewers to visit the website to find out how to do it for real.

A last-minute airtime sponsorship offer by ITV meant time was tight and we worked quickly alongside film production company, Space City, to meet the deadline. The final result exceeded the client's expectations. "We are delighted with the end result and you have hit the brief exactly." said the British Marine Federation's Marketing Manager, Hayley Cooper.

Ten Alps RMA have been involved in the Splash Camp project from the start, creating the branding and designing the Splash Camp logo.

Click to download movie 9.7mb.